Regent Street in Leamington Spa is a most interesting street. It has Games Workshop, my Ruaridh’s favourite shop in the world. But it was the contrast between two other shops I had to comment on.
There is a music shop, where upon the door there are unwelcoming signs.
“No change given for parking”
“No second hand instruments”
Hardly a warm welcome.
Regent Street also has the best cafe in Leamington Spa, Gusto Ricco. Tel : 01926 426 977 (no website I’m afraid.) In fact it’s the best wee eatery I have come across for a long time. They care. They take care of the details, small adjustments to the alignment of the menu on the table for instance.
Games Workshop, where they have a policy of “come in and play or just chat or just hang out”.
Perhaps both of these great examples of customer service emphasised the shockingly poor service of the unwelcoming music shop. Of all places, a music shop should be full of music lovers hanging out. They should have a big sign on the door saying
“Come in for parking change and enjoy a tune when you are at it”. Would you not rather have a busy shop of people looking for change than an empty shop?
Personality is adopted by every business. Every business has a personality. What’s yours?
