Oh, only the not-so-small matter of …
1. A whole new image: It’s certainly a change from what has been before. Craig has managed to instil such a feeling of richness without any nod to the gaudy, don’t you think? For me, it’s like the best chocolate bar. If I was a chocolatier, I’d be happy to wrap my chocolate bars in these colours.
2. A whole new product: The Personality Power Widget is all new, and is already working wonders for the first clients. The beauty of it is that you can make it do anything – and look like anything. It’s clever – and magical and your best-kept marketing success secret yet.
3. A new Twitter account: Because PeopleMaps, the brand, has a lot to say – and doesn’t want to fight with the strong personalities of @peoplemapsjulie and @peoplemapsmg to be heard. What? You’re not following us yet. Shame on you!
4. Over a 100 Facebook Fans: Why this is important? Well, it means we can create a custom URL for one, except Facebook tells me the name “PeopleMaps” is not eligible! And it means we can really start to use the Fan page in anger. It’s in the plan – and it’s coming soon, not least partly due to the appointment of …
5. Amy Palko – PeopleMaps community manager: This is such an important role, and there is much work to be done. Amy is helping us keep to a straight path and aside from her PeopleMaps activity, you can find her elsewhere on the web. She’ll make a valuable addition to your network.
So, despite the weather back in Scotland – things really are hotting up at PeopleMaps (and it isn’t just because CEO Martin is directing operations from somewhere in the south of France).
